You can hire a B2B BDR team in Australia four ways. Employ your own through SEEK or LinkedIn, where SEEK’s median advertised BDR salary is $85,000, plus 12% super. Contract an onshore SDR agency. Lease a Philippines-based rep through an offshore staffing firm for about $12–$17 an hour. Or pay per appointment instead of paying for seats.
| Route | Published price point | Source |
|---|---|---|
| In-house BDR, hired via SEEK | $85,000 median advertised salary | SEEK salary insights, Sept 2026 |
| In-house SDR, hired via SEEK | $78,340 median advertised salary | SEEK salary insights, Sept 2026 |
| Super on top of either | 12% of ordinary time earnings | ATO, from 1 July 2025 |
| Onshore agency, retainer | $1,500–$4,500/month + 15–20% of first-year contract value | VentureAscend (Brisbane) |
| Onshore agency, per meeting | $800–$2,800 per attended meeting | VentureAscend (Brisbane) |
| Offshore SDR, Philippines | $12–$17 per hour, all-inclusive | Offshore 24/7 (Melbourne) |
What counts as a B2B BDR team, and what does not
A business development representative (BDR) prospects outbound and hands a qualified, booked meeting to a closer. That hand-off is the finish line. A lead-list vendor stops before it, and an account executive starts after it. A call centre reading a script with no qualification rules is not a BDR team either, however many dials it makes. On the sales pipeline stages and what each one costs, a BDR owns contact to booked meeting and nothing past it.
The job title changes what you pay. SEEK tracks “business development representative” and “sales development representative” as separate roles. Their medians are $85,000 and $78,340, and the BDR interquartile band runs from $80,000 to $100,000. In Australia, advertising the same job as “BDR” rather than “SDR” moves the median advertised salary by $6,660.
How it works
How to choose where to hire your BDR team
Set the meeting target
Decide how many held, qualified meetings a month your closers can actually work. This number drives every comparison that follows.
Price the in-house floor
Add super to the advertised salary and divide by the months left after ramp. Leave out nothing you would really pay.
Compare per-meeting quotes
Divide the floor by each provider’s per-meeting price to get your break-even meeting count. Check whether billing is on booked or attended meetings.
Pilot before committing
Run the chosen route for one initial term against the target. Wash every call list against the Do Not Call Register first.
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Hiring your own BDRs through SEEK or LinkedIn: the 9-month denominator
Hiring in-house gives you the most control. You own the scripts, the call recordings and the learning curve. You also pay for months in which nobody books anything. Here is year one from verified inputs, with every input shown so you can swap in your own.
- Base salary: $85,000, the SEEK median for BDR roles. SEEK notes that some advertised salaries already include super, so this can overstate the base slightly.
- Super: 12% under the super guarantee rate from 1 July 2025, which adds $10,200. That gives a floor of $95,200.
- Ramp: The Bridge Group’s 2025 sales development study puts average ramp at 3.0 months. That leaves 9.0 productive months in year one.
- Output: the same study puts the median monthly quota at 10 held meetings. At quota for 9 months, that is 90 meetings.
- Floor cost per held meeting: $95,200 ÷ 90 = $1,058.
That $1,058 is a floor, and a generous one. It leaves out commission, the dialler, data, the CRM seat, recruitment and the manager’s time. It also assumes the rep hits quota. A quota is a target, not an achievement rate: the same study found only 60% of SDRs at quota. The Bridge Group sample is 351 companies, 78% of them North American, so treat the ramp and quota as imported benchmarks, not Australian ones. The same study reports 40% median annual attrition and 1.9 years of average tenure. A BDR you hire in Australia is likely to cost you one full ramp in year one and another at the next resignation. The fully loaded version, with every layer priced, is in our breakdown of AI SDR versus human SDR cost.
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Onshore Australian SDR agencies you can contract today
An agency gives you a team that is already trained, with its own dialler, data and QA. You give up ownership of the process in return. We checked three on their own websites in September 2026:
- VentureAscend (Brisbane) publishes its prices: a $1,500–$4,500 monthly retainer plus 15–20% of first-year contract value on closed deals, or $800–$2,800 per attended meeting. The per-meeting option is offered only above about $50,000 average contract value. All figures exclude GST, with a ninety-day initial term.
- UpliftSales (Sydney) specialises in B2B technology. It states that every campaign dials during Australian business hours with no overseas call centres, and every engagement is priced on scope.
- Telemarketing Professionals has offices in Sydney, Melbourne and Brisbane and sells outsourced SDR and BDR services. Its SDR page publishes no pricing.
An onshore Australian SDR agency sells you a working team from the first month, but you usually pay for its capacity whether or not the meetings show. Billing on attended rather than booked meetings is the clause that shifts no-show risk onto the agency. Our guide to outsourcing appointment setting covers the vetting questions to ask any provider before you sign.
Offshore BDRs managed from Australia
Offshore staffing firms employ the rep in the Philippines and bill you one all-inclusive rate. You still write the playbook and manage the output. Manila is two hours behind Sydney, or three during daylight saving, so live calling in Australian business hours is practical.
- Offshore 24/7 (Melbourne office, Philippines staff) publishes $11–$12 an hour for appointment setters, $12–$17 for SDRs running full outbound sequences, and $16–$22 for senior SDRs. That is roughly $20,800–$45,000 a year across all three tiers. It quotes 48 hours from brief to a shortlist.
- KIS (Kinetic Innovative Staffing) has a Brisbane office and places Filipino sales and business development staff.
- Callbox sells outsourced SDR and B2B lead generation services. It is headquartered in Encino, California, carries out “the bulk of” its operations in the Philippines, and has a satellite office in Australia.
An offshore BDR lowers the hourly rate, but it does not lower the management load: someone in Australia still has to set the list, the script and the qualification rule. If nobody on your team has run outbound before, the low rate buys you dials, not meetings.
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Pay-per-appointment and AI-assisted BDR teams
The fourth route turns the fixed cost into a variable one: you pay when a qualified meeting happens rather than for a seat. VentureAscend’s per-attended-meeting option is one published example. LeadsNow runs the AI-assisted version, which has booked 50,769+ sales appointments since 2017. AI handles first response, follow-up and booking, and people handle the conversation. It is priced on a revenue share of 5–20% of the sales it helps generate, or roughly 1–5% of closed-deal value per appointment. The model is on our pay-per-result B2B appointment setting page. The split between AI and human work is explained in the hybrid AI and human SDR model.
The trade-off is real. Under any pay-per-result model the provider chooses which accounts are worth its effort, and it will turn away offers whose deal size cannot carry a per-meeting fee. Pay-per-appointment only works for a B2B team whose average deal is large enough that one closed meeting pays for several that do not close.
The held-meeting break-even: in-house versus per-meeting pricing
Divide the in-house floor cost of $95,200 by a provider’s per-meeting price. The result is the number of held meetings your own BDR must book in year one just to match it. Then spread that across the 9.0 productive months.
| Per-meeting price | Held meetings needed in year one | Per productive month | Against a quota of 10 a month |
|---|---|---|---|
| $800 | 119 | 13.2 | Above quota: the in-house hire loses |
| $1,058 | 90 | 10.0 | Exactly at quota: break-even |
| $1,500 | 64 | 7.1 | 71% of quota |
| $2,800 | 34 | 3.8 | 38% of quota: the in-house hire wins |
The rule: if a per-meeting quote is below about $1,058, an in-house BDR at median quota cannot beat it on floor cost; above that, the in-house hire wins only if it actually hits the monthly figure in the table. Every cost left out of the floor pushes the break-even price up. That includes commission, tooling, management and a second ramp after attrition.
Rules that apply whichever route you choose
Outsourcing the calls does not outsource the liability. Under the Spam Act 2003, the ACMA says that when someone else sends messages on your behalf, each message must still identify you as the business that authorised it. Each needs consent and a working unsubscribe. On calls, the ACMA states that business numbers cannot be added to the Do Not Call Register. However, a phone used for both business and personal purposes can be registered if personal use is more than 50%. A BDR team calling sole traders’ mobiles in Australia should wash the list against the Do Not Call Register, because many of those numbers are mixed-use. This is general information, not legal advice.
Questions people ask about hiring a BDR team in Australia
How much does a BDR earn in Australia?
SEEK’s salary insights put the median advertised base salary for a business development representative at $85,000. The 25th to 75th percentile runs from $80,000 to $100,000, based on salaries disclosed in SEEK job ads (SEEK, BDR salary). The sales development representative median is $78,340. Employers add 12% super on top.
Is it cheaper to hire an offshore BDR from the Philippines?
The hourly rate is lower. Offshore 24/7 publishes $12–$17 an hour for SDRs running full outbound sequences (Offshore 24/7 pricing). You still carry the playbook, list and management work, and Australian Spam Act and Do Not Call rules still apply to the campaign.
How long does a new BDR take to become productive?
The Bridge Group’s 2025 study of 351 companies, 78% of them North American, reports an average ramp of 3.0 months. It also reports average tenure of 1.9 years and median annual attrition of 40% (Bridge Group 2025). No equivalent Australian study is published.
Can I cold call business numbers in Australia?
Business numbers cannot be listed on the Do Not Call Register, but a number used for both business and personal purposes can be registered when personal use is more than 50% (ACMA). Wash your list before calling sole traders and small-business mobiles.
What is the difference between an SDR and a BDR?
Many teams use SDR for following up inbound leads and BDR for outbound prospecting, but the titles are often used interchangeably. SEEK tracks them as separate roles, with medians of $85,000 for BDRs and $78,340 for SDRs (SEEK, SDR salary).
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