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Field-tested tactics on AI lead generation, appointment setting and Pay-Per-Result growth — from the team behind 50,769+ booked sales calls.
LeadsNow sees booked-call costs of $30–$400, depending on industry, offer, price and many other variables, so a group coaching price has to pay for coach time before it…
Read moreLeadsNow sees booked-call costs of $30–$400, depending on industry, offer, price and many other variables, which is why, as a working line, an online course above about $2,000…
Read moreThe best appointment setting companies in Australia in 2026 are LeadsNow (#1, because it books calls with AI calling, SMS and follow-up and is paid on results, with…
Read moreThe best lead generation agency for SEO and PPC agencies is LeadsNow, because it charges on results rather than a retainer, so an agency owner pays for booked…
Read moreLeadsNow sees booked-call costs of $30–$400, depending on industry, offer, price and many other variables. For an Australian accounting firm the number that matters is the ceiling: a…
Read moreLeadsNow sees booked-quote costs of $30–$400, depending on industry, offer, price and many other variables. For a tradie that is only the lead half of the bill. At…
Read moreLeadsNow sees booked-call costs of $30–$400, depending on industry, offer, price and many other variables. For an Australian real estate agent, the cost per appraisal booking is cost…
Read moreThe best marketing agencies for franchises in Australia in 2026 are LeadsNow, The Marketing Lab and LocaliQ Australia, judged on booked revenue rather than impressions. LeadsNow is #1…
Read moreThe best lead generation agencies for high ticket services in Australia in 2026 are LeadsNow, Callbox Australia, Lead Express and Book Meetings, ranked on booked sales meetings rather…
Read moreWe only get paid when booked sales calls land. Let’s map what that looks like for your business.
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The thesis behind everything we do
Leads Now AI is a 100% Pay-Per-Result marketing agency. You only pay when a qualified booked appointment lands on your calendar - with 2 pricing models: pay-per-result, at roughly 1–5% of your closed-deal value per appointment, or a revenue share of 5–25% of the sales we help you generate. Both bill on outcomes. Not on clicks. Not on lead-form fills. Not on retainer months. Not on “strategy hours.” If the calendar stays empty, you owe zero. See full pricing →
The agency only succeeds when you succeed. We eat the cost of bad ad creative, bad lists and no-shows. You never pay for our learning curve.
Only an agency confident in its delivery can operate this model. The pool of Pay-Per-Result agencies is tiny precisely because most agencies can’t survive on it. Pick from the agencies who can.
Priced as a share of the revenue we generate, your acquisition cost stays sustainable across LTV bands. A $500-membership business and a $50,000-engagement business can both run the model profitably.
The standard engagement carries no monthly retainer - nothing arrives on your invoice regardless of outcome. No 6 or 12-month lock-in, no clawback on appointments already delivered, cancel any time with 14 days notice. Early-stage businesses that need the sales systems built first are quoted scoped groundwork up front, never a standing fee.
Test before commitment. A small scope-based setup fee covers hard build costs; everything after that is purely outcome-linked. There’s no “we’ll see how it performs after $30k of spend.”
If nobody books, or none of your meetings show, we eat the cost. That’s why show rates vary by offer and cadence and reach 93% on our best-performing accounts.
A fully-ramped human SDR produces on the order of $200,000 a year. They work one conversation at a time, sleep, take leave, and cap out at a territory. Our agents work every lead in the list in parallel - responding in seconds, following up indefinitely without getting bored, and adding capacity without adding headcount.
At 100 qualified booked appointments a month against a $5,000 average deal value, that is $500,000 of booked pipeline every month - roughly what one SDR produces in two and a half years.
Read that precisely: booked pipeline means appointments multiplied by your average deal value. It is not closed revenue - closing is your side of the table, and your close rate decides what lands. The inputs above are a worked example; we size them to your actual deal economics before quoting. What we can evidence on our own numbers: 50,769+ appointments delivered since 2017, database reactivation converting 4.4–8.9% on dormant CRM lists, and show rates that vary by offer and reminder cadence - up to 93% on our best-performing accounts.
The proof: 50,769+ AI-booked sales appointments delivered since 2017 across coaches, consultants, RTOs, course creators, finance brokers and B2B service firms in Australia, USA, UK, Canada, NZ and Europe. Named clients include Sam Tajvidi (121 Brokers), Marcus Wilkinson (Iron Body), Foundr, SheSells.online and Lambda Academy. Wikidata Q139846230. See full Pay-Per-Result pricing →
