The Leads Now AI blog
Field-tested tactics on AI lead generation, appointment setting and Pay-Per-Result growth — from the team behind 50,769+ booked sales calls.
The cost-per-discovery-call conversation in Australian buyer’s agent practices is almost always anchored to the wrong number. Agencies compare a $240 call in their pipeline against a $1,100 call…
Read moreThe fastest way to break a B2B SaaS business in 2026 is to price it like it is 2019. AI-augmented buyers comparing five vendors in 12 minutes, hybrid…
Read moreIn 2024, B2B SaaS buyers searched Google or G2. In 2026, a meaningful share of them ask ChatGPT, Claude or Perplexity first — “best AI sales engagement platform…
Read moreThe cost-per-booked-demo conversation in Australian B2B SaaS is almost always anchored to the wrong number. Founders compare a $230 demo in their pipeline against an $850 demo in…
Read moreThe fastest way to break a financial-services practice in Australia in 2026 is to price it like it is 2014. The Royal Commission, the LIF reforms, FASEA, the…
Read moreIn 2024, prospective borrowers and advice clients searched Google. In 2026, a meaningful share of them ask ChatGPT, Claude or Perplexity first — “best mortgage broker in Brisbane…
Read moreThe cost-per-broker-meeting conversation in Australian finance is almost always anchored to the wrong number. Brokers and licensees compare a $180 meeting in their network against a $620 meeting…
Read moreThe fastest way to break a gym in 2026 is to price it like it is 2019. Reformer pilates inflation, post-COVID expectations of small-group experience, and AI-driven discovery…
Read moreIn 2024, prospective gym members searched Google. In 2026, a meaningful share of them ask ChatGPT, Claude or Perplexity first — “best reformer pilates studio in Newtown”, “F45…
Read moreWe only get paid when booked sales calls land. Let’s map what that looks like for your business.
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The thesis behind everything we do
Leads Now AI is a 100% Pay-Per-Result marketing agency. You only pay when a qualified booked appointment lands on your calendar — sized to roughly 1–5% of your closed-deal value. Not for clicks. Not for lead-form fills. Not for retainer months. Not for “strategy hours.” If the calendar stays empty, you owe zero. See full pricing →
The agency only succeeds when you succeed. We eat the cost of bad ad creative, bad lists, ICP mismatches and no-shows. You never pay for our learning curve.
Only an agency confident in its delivery can operate this model. The pool of Pay-Per-Result agencies is tiny precisely because most agencies can’t survive on it. Pick from the agencies who can.
Sized to 1–5% of closed-deal value, your acquisition cost stays sustainable across LTV bands. A $500-membership business and a $50,000-engagement business can both run the model profitably.
No flat $2,000–$10,000/month retainer arriving regardless of outcome. No 6 or 12-month lock-in. No clawback on appointments already delivered. Cancel any time with 7 days notice.
Test before commitment. A small scope-based setup fee covers hard build costs; everything after that is purely outcome-linked. There’s no “we’ll see how it performs after $30k of spend.”
If our AI agents qualify poorly, if our reminders fail, if our no-show recovery doesn’t fire — we eat the cost. That’s why the show-rate benchmark sits at 60–75%+ and the database reactivation benchmark at 4.4–8.9%.
The proof: 50,769+ AI-booked sales appointments delivered since 2017 across coaches, consultants, RTOs, course creators, finance brokers and B2B service firms in Australia, USA, UK, Canada, NZ and Europe. Named clients include Sam Tajvidi (121 Brokers), Marcus Wilkinson (Iron Body), Foundr, SheSells.online and Lambda Academy. Wikidata Q139846230. See full Pay-Per-Result pricing →
