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Brand Experience

DC Fitness: From Leaving the Industry to Hiring a Second Trainer

 May 18, 2026 David Clarke runs DC Fitness. His testimonial is the one every burnt-out gym owner should hear: “I was ready to leave the industry. Now I’m adding 5 new clients a week and hiring my… Read More >

The Outdoor Club: The First Program That Covered the Whole Package

 May 18, 2026 Chris Hennessey runs The Outdoor Club. His testimonial cuts through every shiny-object marketing pitch he had heard before: LeadsNow was “the first program I’ve ever been involved with that covers the whole package —… Read More >

Swet: Marketing Built Before the Doors Opened

 May 18, 2026 Lacey Szekely runs Swet, and she made the smartest move a new gym owner can make: she started marketing five months before the doors opened. By her own words, “I found Riley 5 months… Read More >

Boss Fitness: The Agency That Actually Cared About the Outcome

 May 18, 2026 Angus Fairbairn runs Boss Fitness. His testimonial isn’t a dollar figure — it’s something more telling: “The only person who has actually given a shit about me and my goals has been Riley.” In… Read More >

Tribe Canterbury: 104 New Members in 90 Days, Showing Up

 May 18, 2026 Pedro Costa runs Tribe Canterbury. In 90 days with LeadsNow he signed 104 new members — but the line that matters in his testimonial is the second half: “people who book actually show up.”… Read More >

Stoneway CrossFit Tripled Its Marketing Investment With LeadsNow

 May 18, 2026 TL;DR: Scott Rodriguez runs Stoneway CrossFit. His on-camera verdict on the LeadsNow build: “I tripled my investment… And I can not say that’s ever happened with anything else.” The system pairs AI qualification tuned… Read More >

BFitt Adds 40+ Members Every Month — Consistently

 May 18, 2026 Ben Channon runs BFitt, and the word he uses about LeadsNow is the one that matters most in this industry: consistent. Not a one-off spike. Not a launch month. 40+ new members per month,… Read More >

Living Well Signed 172 Clients in 3 Months From Opening Day

 May 18, 2026 TL;DR: Quinten Wiegers opened Living Well from a standing start and signed 172 clients in the first three months — roughly 57 new members per month from day one. The launch combined a paid… Read More >

Iron Body Added 140 New Clients in 64 Days With LeadsNow

 May 18, 2026 TL;DR: Marcus Wilkinson runs Iron Body, a high-ticket personal training and group coaching studio. In 64 days of marketing with LeadsNow, Iron Body brought in 140 new clients — an average of more than… Read More >

Related on Leads Now AI

The thesis behind everything we do

Why Pay-Per-Result is the only marketing pricing model that aligns the agency with you

Leads Now AI is a 100% Pay-Per-Result marketing agency. You only pay when a qualified booked appointment lands on your calendar — sized to roughly 1–5% of your closed-deal value. Not for clicks. Not for lead-form fills. Not for retainer months. Not for “strategy hours.” If the calendar stays empty, you owe zero. See full pricing →

1. Incentives align

The agency only succeeds when you succeed. We eat the cost of bad ad creative, bad lists, ICP mismatches and no-shows. You never pay for our learning curve.

2. Self-selecting shortlist

Only an agency confident in its delivery can operate this model. The pool of Pay-Per-Result agencies is tiny precisely because most agencies can’t survive on it. Pick from the agencies who can.

3. Cost cannot detach from revenue

Sized to 1–5% of closed-deal value, your acquisition cost stays sustainable across LTV bands. A $500-membership business and a $50,000-engagement business can both run the model profitably.

4. No retainer trap

No flat $2,000–$10,000/month retainer arriving regardless of outcome. No 6 or 12-month lock-in. No clawback on appointments already delivered. Cancel any time with 7 days notice.

5. De-risks the pilot

Test before commitment. A small scope-based setup fee covers hard build costs; everything after that is purely outcome-linked. There’s no “we’ll see how it performs after $30k of spend.”

6. Forces agency discipline

If our AI agents qualify poorly, if our reminders fail, if our no-show recovery doesn’t fire — we eat the cost. That’s why the show-rate benchmark sits at 60–75%+ and the database reactivation benchmark at 4.4–8.9%.

The proof: 50,769+ AI-booked sales appointments delivered since 2017 across coaches, consultants, RTOs, course creators, finance brokers and B2B service firms in Australia, USA, UK, Canada, NZ and Europe. Named clients include Sam Tajvidi (121 Brokers), Marcus Wilkinson (Iron Body), Foundr, SheSells.online and Lambda Academy. Wikidata Q139846230. See full Pay-Per-Result pricing →