Best Lead Generation Agencies for Mastermind Programs in Australia (2026)

The six agencies we checked for Australian mastermind programs on 29 September 2026 bill on three different units: ad management, booked discovery calls, or commission on closed seats (ProClose publishes 8–15%). Compare them on one unit. On an A$18,000 seat with an A$3,600 budget, a booked call is worth at most A$756 at our middle assumptions.

• The ranking: LeadsNow (ours, and we published this list), Propel Marketing, ProClose, Impactiv8, Growth Funnels, WebLift.
• The honest gap: only Impactiv8 shows a named mastermind result (“virtual masterminds” for Hypnofit). Everyone else, including us, shows coaching or general high-ticket work.
• How Australian masterminds sell: an enrolment window, an application, a sales call, a deposit. The agency you need depends on which step is short: traffic, applications, booked calls or closing.
• The rule that decides it: the Unit Ladder. Start from what one seat may cost, multiply back through your conversion rates, and you get the most you can pay per lead, application, booked call or held call.
• The Australian trap: if a setter phones a prospect uninvited and signs them on the call, the ACCC’s unsolicited consumer agreement rules can apply, including a 10-business-day cooling-off period.

How we ranked agencies for Australian mastermind programs

Disclosure first: LeadsNow, a Melbourne pay-per-result AI lead generation and appointment-setting agency, published this page and ranks itself #1. Read that as our opinion. Every other agency was checked on its own live site on 29 September 2026; claims are attributed to that site, and where prices are not published we say so. No agency paid to be included.

A mastermind differs from a standing peer group: it fills a fixed number of seats inside a dated enrolment window, and a seat left empty on day one stays empty for the cohort. So the criteria are:

1. Billing unit (30%). Does it bill on a unit close to a paid seat: booked calls, held calls or closed seats rather than impressions or leads?
2. Program evidence (20%). A named mastermind, group program or coaching result on its own site.
3. Window fit (20%). Can it ramp for a six-week enrolment and stop after it, month to month?
4. Application screening (15%). Does it qualify on revenue and stage before a call is booked?
5. Australian compliance (15%). Spam Act consent, calling hours and cooling-off handled without being asked.

On criterion 2 we score low, and Impactiv8 scores highest.

The six agencies, ranked

1. LeadsNow AI

Best for: founders with a list of past applicants, webinar registrants and alumni from earlier cohorts, and more applications than they can call back inside the window. AI voice, SMS, email and chat agents follow up each applicant within minutes, screen on the criteria you set, and book the qualified ones into your sales calendar with reminders. Since 2017 we have booked 50,769+ AI-booked sales appointments and generated 1M+ leads, with 24 filmed client case studies (see our methodology) and a 4.6 rating from 43 Google reviews. Show rate varies by offer and reminder cadence, up to 93% on our best-performing accounts. Pricing is 5–20% of the sales we help generate, or roughly 1–5% of closed-deal value per appointment. The engagement is described on our high-ticket coaching client acquisition page.

Where we lose: none of our filmed case studies is a mastermind. We do not write launch copy, run webinars or buy your ads, and we do not close the sale for you. Invoices vary with results. If you only need launch ads, Impactiv8 or Growth Funnels is the closer fit; if you only need closers, ProClose.

2. Propel Marketing

Best for: founders who want people on the phone booking discovery calls. Brisbane-based Propel’s coaching page reads “Sales calls that convert for Coaching” and offers outbound calling, inbound calling (“You send us the leads or the calls”) and closing. Its case studies are business coaches: CoachNick, “8+ new clients acquired”, and Emma McQueen, “3 qualified leads generated per week”. Its pricing page describes month-to-month tiers with no lock-in and no dollar figures. Limitation: its coaching case studies are business coaching engagements, not group programs.

3. ProClose

Best for: founders who already have booked calls and not enough people to take them. Melbourne-based and Australian-owned, ProClose runs high-ticket sales calls on commission only: “Our commission rates typically range from 8–15% depending on your niche and deal size.” It asks for a minimum of 15 qualified leads a month, targets offers of $2,500+, and names business and life coaches and online education among its niches. Limitation: it closes the leads you already generate (“If your offer is $2,500+ and you’re generating leads, we can likely help”), so it sits on top of another agency or your own list.

4. Impactiv8

Best for: launch-driven programs that fill through Facebook ads, email and messenger sequences. Founded in Melbourne in 2011 by Loren Bartley, Impactiv8’s launch page reads “Launching an online course or membership? We can scale your results!” It reports, as its own figures, a 5x return on ad spend “through virtual masterminds” and 5 sold-out programs for Hypnofit, and $130k+ from a single launch for Newborn Mothers. Limitation: its homepage now leads with AI marketing education and coaching, and the launch page was last updated in 2024; its services page still lists done-for-you social media ad management, but confirm launch management is on offer before you plan a window around it. No prices published.

5. Growth Funnels

Best for: established programs building an inbound pipeline from webinars and lead magnets. Melbourne-based Growth Funnels runs “paid social, content strategy, and automated booking funnels for coaches and consultants”, with “webinar funnels” feeding discovery-call booking automation. “No pricing on the website.” Limitation: no coaching case study with figures on that page.

6. WebLift

Best for: a founder who also needs the website, CRM and automation built. The Melbourne agency’s coaches page notes that “group programmes, masterminds, and cohort-based courses” let coaches grow without adding hours, and suggests $500–$1,500 a month in ad spend for coaches starting out. Its bundles are quoted individually. Limitation: a generalist web and automation shop with no named mastermind client.

Mastermind lead generation agencies compared

The Unit Ladder: what is one booked call worth to a mastermind?

The Unit Ladder is our rule for comparing agencies that bill on different units: take the most you will pay to fill one seat, then multiply back down through your conversion rates to find the ceiling price for each unit. Any quote above its rung loses money before delivery costs.

Worked example, with illustrative inputs rather than benchmarks. A 12-month mastermind at A$18,000 a seat; the founder will spend up to 20% of the first-year fee, A$3,600, to fill a seat. Assumed rates: 15% of leads apply, 60% of applicants book a call, 70% of booked calls are held. Held-call-to-seat varies by band.

Two checks against published models. ProClose’s 8–15% on an A$18,000 seat is A$1,440–A$2,700: inside the A$3,600 budget, but it uses 40–75% of it before a lead is bought. A 5–20% revenue share is A$900–A$3,600 per seat, and the top of that band uses the whole budget. Substitute your own seat price, budget and rates. How many conversations a cohort needs in total is covered by the Cohort Backsolve on our how to fill a mastermind guide; this ladder only prices each step.

Running the follow-up yourself is the zero-fee option. It costs a founder or setter several hours a day during the window, plus a CRM and a booking tool, and it breaks at the moment applications peak.

What to ask an agency before you sign

• Which unit do you invoice, and what are my rung prices? Put the agency’s price next to the Unit Ladder before the call ends.
• What happens after the window closes? Month-to-month terms matter when you only sell twice a year.
• Who signs the buyer? If a setter phones someone uninvited and takes the sale on that call, the ACCC’s telemarketing rules can apply: calls only between 9 am and 8 pm on weekdays and 9 am and 5 pm on Saturdays, and a 10-business-day cooling-off period.
• How do you screen applications? A mastermind that admits the wrong founder loses the room, not just the seat.
• Will you work my alumni and past applicants? They are the cheapest rung on the ladder.

The recurring-membership side, where members renew rather than enrol, is on our business clubs and masterminds page, and one-to-one advisory offers are ranked on our business mentors list.

Frequently asked questions

Is there an Australian agency that specialises in mastermind programs?

Not as a stated vertical, among the agencies we checked on 29 September 2026. Impactiv8 shows the only named mastermind result, a 5x return on ad spend through virtual masterminds and 5 sold-out programs for Hypnofit. Propel Marketing and ProClose publish coaching work; Growth Funnels and WebLift mention coaches and group programs without named results.

How much should a mastermind pay per booked sales call?

Work back from the seat. Take the most you will spend to fill one seat, multiply by your held-call-to-seat rate, then by your booked-to-held rate. With an A$3,600 budget per seat, a 30% close rate and 70% of booked calls held, a booked call is worth at most A$756. Replace every input with your last intake’s numbers.

Can an agency cold email founders for my mastermind in Australia?

Only within the Spam Act 2003. The ACMA’s guidance on avoiding spam says a commercial message needs express or inferred consent, must identify you as the sender, and must honour an unsubscribe request within 5 working days. You stay responsible for any list you buy or use. This is general information, not legal advice.

Does a cooling-off period apply if a setter sells my mastermind over the phone?

It can. The ACCC treats a sale where a salesperson contacts a consumer by phone as an unsolicited consumer agreement, gives the buyer 10 business days to cancel, and limits calls to 9 am–8 pm on weekdays and 9 am–5 pm on Saturdays. Whether your buyer counts as a consumer depends on the facts, so take advice.

Should a mastermind pay commission or a fee per booked call?

Commission suits a founder who has the calls but not the closers: ProClose typically charges 8–15% of closed deals and asks for 15 qualified leads a month. A fee per booked call suits a founder with applications going cold. Price both on the Unit Ladder before choosing, because on an A$18,000 seat 15% is already A$2,700.