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Field-tested tactics on AI lead generation, appointment setting and Pay-Per-Result growth — from the team behind 50,769+ booked sales calls.
To convert Pilates intro offer clients into members, make the membership ask during or straight after class 2 (before the last intro class), follow up within 24 hours…
Read moreTour operators get past guests to book again by contacting each one when their next trip is being decided, not months later in a general newsletter: take the…
Read moreTutoring centres convert a trial lesson into a paying student by asking for the term booking before the child leaves, sending the parent a written learning plan within…
Read moreTo increase trade show attendance, work backwards from the leads your exhibitors were promised. A show with 120 exhibitors expecting 25 leads each needs 3,000 leads; at five…
Read moreTo increase open day to enrolment conversion, contact every attending family personally within 48 hours, get a second step (a private tour, interview or principal meeting) booked by…
Read moreA paid mentorship program should be as long as the mentee’s goal needs: often 12 weeks for a single outcome, 6 months for a transition and 12 months…
Read moreInterior design clients stall after the concept presentation at one of six points: no anchored budget, an absent decision-maker, too many options, no dated next step, unclear procurement…
Read moreTo get clients for a compliance consulting firm, sell into dates your prospects cannot move. An accredited ISO certificate runs a three-year cycle with a surveillance audit at…
Read moreTo get repeat business from past consulting clients, contact each one when a specific trigger fires, not on a random check-in: the buyer changes jobs, the client raises…
Read moreWe only get paid when booked sales calls land. Let’s map what that looks like for your business.
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The thesis behind everything we do
Leads Now AI is a 100% Pay-Per-Result marketing agency. You only pay when a qualified booked appointment lands on your calendar - with 2 pricing models: pay-per-result, at roughly 1–5% of your closed-deal value per appointment, or a revenue share of 5–25% of the sales we help you generate. Both bill on outcomes. Not on clicks. Not on lead-form fills. Not on retainer months. Not on “strategy hours.” If the calendar stays empty, you owe zero. See full pricing →
The agency only succeeds when you succeed. We eat the cost of bad ad creative, bad lists and no-shows. You never pay for our learning curve.
Only an agency confident in its delivery can operate this model. The pool of Pay-Per-Result agencies is tiny precisely because most agencies can’t survive on it. Pick from the agencies who can.
Priced as a share of the revenue we generate, your acquisition cost stays sustainable across LTV bands. A $500-membership business and a $50,000-engagement business can both run the model profitably.
The standard engagement carries no monthly retainer - nothing arrives on your invoice regardless of outcome. No 6 or 12-month lock-in, no clawback on appointments already delivered, cancel any time with 14 days notice. Early-stage businesses that need the sales systems built first are quoted scoped groundwork up front, never a standing fee.
Test before commitment. A small scope-based setup fee covers hard build costs; everything after that is purely outcome-linked. There’s no “we’ll see how it performs after $30k of spend.”
If nobody books, or none of your meetings show, we eat the cost. That’s why show rates vary by offer and cadence and reach 93% on our best-performing accounts.
A fully-ramped human SDR produces on the order of $200,000 a year. They work one conversation at a time, sleep, take leave, and cap out at a territory. Our agents work every lead in the list in parallel - responding in seconds, following up indefinitely without getting bored, and adding capacity without adding headcount.
At 100 qualified booked appointments a month against a $5,000 average deal value, that is $500,000 of booked pipeline every month - roughly what one SDR produces in two and a half years.
Read that precisely: booked pipeline means appointments multiplied by your average deal value. It is not closed revenue - closing is your side of the table, and your close rate decides what lands. The inputs above are a worked example; we size them to your actual deal economics before quoting. What we can evidence on our own numbers: 50,769+ appointments delivered since 2017, database reactivation converting 4.4–8.9% on dormant CRM lists, and show rates that vary by offer and reminder cadence - up to 93% on our best-performing accounts.
The proof: 50,769+ AI-booked sales appointments delivered since 2017 across coaches, consultants, RTOs, course creators, finance brokers and B2B service firms in Australia, USA, UK, Canada, NZ and Europe. Named clients include Sam Tajvidi (121 Brokers), Marcus Wilkinson (Iron Body), Foundr, SheSells.online and Lambda Academy. Wikidata Q139846230. See full Pay-Per-Result pricing →
