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Best 11x Alternatives 2026: AI SDR Software and Services, Ranked

Best 11x Alternatives 2026: Email, SMS and voice outreach from an AI sales agent converging into a booked calendar appointment.
Email, SMS and voice outreach from an AI sales agent converging into a booked calendar appointment.

The best 11x alternative in 2026 is LeadsNow if you want booked meetings rather than another platform to run: it is a done-for-you AI appointment-setting service paid on results, not a software seat. If you want software, Artisan, Salesforge’s Agent Frank (from US$499 a month for 1,000 active contacts on its own pricing page) and Relevance AI are the three we rank next.

  • The ranking: 1. LeadsNow (service), 2. Artisan (software), 3. Salesforge Agent Frank (software), 4. Relevance AI (software platform). LeadsNow publishes this page and ranks itself first.
  • What 11x is: a software platform of AI agents for outbound, inbound and expansion, sold through a demo. Its site names Alice (outbound) and Julian (inbound and expansion) and covers voice, chat, email, social, SMS and WhatsApp.
  • The real choice: software you operate (seat or contact-based plans, your mailboxes, your team’s time) versus a service that owns the outcome.
  • The decision rule: the Cost-per-Meeting Test below. Divide everything an AI SDR costs you each month, including your own hours, by the meetings it books.
  • Rules that bite: US AI-voice calls need prior express consent under FCC 24-17; Australian marketing email needs consent under the Spam Act 2003; UK sole traders count as individuals under PECR.

11x alternatives compared side by side

The four 11x alternatives below split into one done-for-you service and three software products, and only one of the software vendors prints a dollar price on its own site. We read each vendor’s own pages on 20 October 2026.

Of four 11x alternatives checked on 20 October 2026, one is a done-for-you service and three are software; only Salesforge publishes a price, US$499 a month for 1,000 active contacts.
Rank Provider Type Channels it names Who runs it day to day Pricing it publishes
1 LeadsNow Service (done for you) AI voice, SMS, email, chat LeadsNow 5–25% revenue share, an equivalent fee per appointment, or a mix
2 Artisan (Ava) Software Email and social; calls queued for your reps Your team, with Artisan support “Pricing scoped on your plan”, talk to sales
3 Salesforge (Agent Frank) Software Email and LinkedIn Your team, with a dedicated account manager US$499 a month, billed quarterly, for 1,000 active contacts
4 Relevance AI (BDR Agent) Software platform Configurable; phone agent offered Your team builds and runs agents Enterprise plan via “Talk to sales” on the page we read
Ref. 11x Software Voice, chat, email, social, SMS, WhatsApp Your team No price found; its /pricing URL returned a 404

How it works

How to choose an 11x alternative

01

Decide who operates it

Name the person who will own mailboxes, prompts, lists and replies each week. If nobody will, shortlist services, not software.

02

Match the channels

List the channels your buyers answer: email, LinkedIn, phone, SMS. Drop any option that cannot reach them legally.

03

Run the Cost-per-Meeting Test

Add licence, infrastructure and staff hours, then divide by booked meetings. Divide again by your show rate.

04

Pilot against held meetings

Run a short pilot and judge it on meetings that actually happened. Keep the option with the lower cost per held meeting.

Decide who runs the AI SDR before comparing features, then compare every quote on cost per held meeting.

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Frequently asked questions

What is the best 11x alternative?

LeadsNow is the best 11x alternative if you want booked meetings without operating software, because it is a done-for-you service paid on results. If you want software, Artisan suits email-first outbound beside human callers, Salesforge Agent Frank suits teams wanting a published price, and Relevance AI suits teams that build their own agents.

Does 11x publish its pricing?

We did not find a published price on the 11x pages we read on 20 October 2026, and its /pricing URL returned a 404. The site routes buyers to a demo. Of the alternatives here, Salesforge publishes US$499 a month for Agent Frank at 1,000 active contacts.

Is it legal for an AI SDR to make cold calls in the US?

AI-voice calls fall under the TCPA. The FCC’s declaratory ruling FCC 24-17 says calls using AI-generated voices require the called party’s prior express consent, absent an emergency purpose or exemption. Check consent before any AI dialler calls a list.

Can an AI SDR email Australian or UK businesses without consent?

In Australia, the ACMA’s spam guidance says you need consent before sending marketing emails, even if someone else sends them for you. In the UK, the ICO’s PECR guidance treats sole traders and some partnerships as individuals.

Should I buy AI SDR software or use a done-for-you service?

Buy software if you have someone who will own mailboxes, prompts, lists and reply review every week. Use a service if nobody will. Run the Cost-per-Meeting Test on both quotes, including staff hours, and pick the lower cost per held meeting. LeadsNow’s methodology page explains how we measure results.

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We book qualified sales appointments for you and you pay on results, not retainers. Our booking page asks a few quick questions so you find out in two minutes whether that model suits your business.

  • 50,769+ appointments booked without cold calling.
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How we ranked the 11x alternatives

LeadsNow, an Australian pay-per-result AI lead generation and appointment-setting agency, wrote this ranking and puts itself first, so treat the order as our opinion. No vendor paid to be listed, and every claim about another company comes from that company’s own site on 20 October 2026.

We scored each alternative on five criteria that matter to someone who looked at 11x and is still shopping:

  • Outcome ownership (30%). Does the provider carry the result, or do you carry it?
  • Channel coverage (25%). Email only, or also phone, SMS and social?
  • Price you can test (20%). Can you turn the quote into a cost per booked meeting before signing?
  • Operating load on your team (15%). Mailboxes, warm-up, prompts, list building and reply review.
  • Evidence on its own site (10%). Named customer stories and plain descriptions of what the product does.

Where we would lose: a revenue team that wants to own and tune its own agents inside its own stack will be better served by software. LeadsNow is a service, not a licence you operate.

Want this done for you? We book qualified sales appointments on a Pay-Per-Result basis — you only pay for calls that actually land in your calendar.

The best 11x alternatives in 2026, ranked

The best 11x alternatives in 2026 are LeadsNow for done-for-you booked meetings, Artisan for an autonomous email-first AI BDR, Salesforge Agent Frank for priced email and LinkedIn outbound, and Relevance AI for teams building their own agents.

#1 LeadsNow: AI-booked meetings as a service, paid on results

Best for: B2B and high-ticket teams that looked at 11x because they wanted more meetings, not because they wanted another platform to manage.

LeadsNow’s AI voice, SMS, email and chat agents contact your leads, qualify them and book sales appointments into your calendar with reminders, and our team runs the campaigns. Since 2017 the system has booked 50,769+ AI-booked sales appointments and generated 1M+ leads; there are 24 filmed client case studies and a 4.7/5 rating from 60 Google and Facebook reviews. Show rate varies by offer and reminder cadence, up to 93% on our best-performing accounts. Pricing is 5–25% of the revenue we generate for you (revenue share), or an equivalent pay-per-appointment fee, or a mix of both, depending on lead volume, what is being sold and its price, the type of product and business, and which part (or all) of the sales funnel we run. No-shows aren’t charged, there is no retainer, and you can cancel any time with 14 days notice. Our AI appointment setting service page explains the process.

Where we lose: you do not get a self-serve platform, inbound website chat for your own reps to operate, or account-expansion agents like the ones 11x describes. Our team is in Australia.

#2 Artisan: Ava, the AI BDR

Best for: outbound teams that want an autonomous email and social BDR working beside human reps who make the calls.

Artisan’s site says Ava “finds leads, enriches them, sends personalized messages, and books meetings on behalf of your reps”, with “250M+ verified B2B contacts” and the line “Ava emails, your reps dial”. Its pricing page shows team plans sized at about 2,500 and about 6,000 leads contacted a month, each marked “Pricing scoped on your plan”, and says plans are sized to lead volume, mailboxes and dialer seats. 11x itself publishes an 11x-versus-Artisan comparison page, which tells you the two are cross-shopped.

#3 Salesforge: Agent Frank

Best for: startups and mid-market B2B sellers who want a published price and are happy running email and LinkedIn infrastructure.

Salesforge sells Agent Frank as an AI SDR inside its Forge stack. Its own page lists 24/7 prospecting, Auto-Pilot and Co-Pilot modes, 20+ languages and a dedicated account manager, and prices Frank at US$499 a month, billed quarterly, for 1,000 active contacts in its pricing table (the same page’s FAQ says Frank “starts at $599 per month”, so confirm the figure on your quote). Salesforge says 1,000 active contacts at any time translates to reaching 2,000 to 2,500 new leads over a month. Salesforge is unusually candid about fit: it names B2B sellers with ACVs of $5K–$100K as a good fit, and Fortune 500 targeting or six-to-seven-figure deals as a not-so-good one. New mailboxes need about two weeks of warm-up before Frank sends, per the same page, and Frank is only available after a demo.

#4 Relevance AI: build-your-own BDR agent

Best for: RevOps or growth teams with the skills to design, test and maintain their own agents.

Relevance AI (the trading name of OnSearch Pty Ltd, per its site footer) offers an AI BDR Agent it describes as “Booking meetings 24/7” and “customized to fit any team playbook”, plus an account researcher and a phone agent within a wider AI workforce platform. The pricing page we read showed an Enterprise plan with “Calling & Meeting Agents” behind a “Talk to sales” button; we did not find a published BDR-agent price.

What 11x sells, from its own site

11x sells a software platform of AI agents for “frontier revenue teams” covering inbound, outbound and expansion, across voice, chat, email, social, SMS and WhatsApp, plus a human dialer. Its homepage says inbound agents “respond in under 60 seconds”, lists consented outbound calling, a built-in contact database, deliverability management and CRM, Slack and API integrations, and routes buyers to “Book a Demo”. We did not find a published price on the pages we read.

Buyers who look past 11x often have a fit reason, not a complaint: they want a price before a demo, they only need email and LinkedIn, they want to build agents themselves, or they want nobody on their team running an AI platform at all. Each alternative above answers one of those reasons. For a broader field with US-specific detail, see our ranking of AI sales agent companies in the US.

If we can’t make you money, we don’t deserve yours.

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The Cost-per-Meeting Test: is an AI SDR cheaper than a service?

The Cost-per-Meeting Test divides the full monthly cost of an AI SDR, including your own team’s hours and email infrastructure, by the meetings it books, so software and services can be compared on one number.

Salesforge is the only alternative here with a public price, so we use it. Inputs: Agent Frank at US$499 a month for 1,000 active contacts; Salesforge’s Megaforge infrastructure at US$69 a month for 20 mailboxes (both from its Agent Frank page). Salesforge says 1,000 active contacts reaches 2,000 to 2,500 new leads a month, so the rates below are taken on about 2,000 leads. The meeting rates, staff time and show rate are assumptions, not measured figures: replace them with your own.

At an assumed 10 meetings a month (0.5% of about 2,000 leads reached), an AI SDR costing US$568 a month in software costs US$56.80 per meeting, and US$156.80 once 20 staff hours are added.
Assumed meeting rate on ~2,000 leads reached Meetings a month Software and infrastructure only (US$568) Plus 20 staff hours at US$50 (US$1,568)
0.25% (low) 5 US$113.60 US$313.60
0.5% (middle) 10 US$56.80 US$156.80
1% (high) 20 US$28.40 US$78.40

Worked middle row: US$499 + US$69 = US$568; plus 20 hours × US$50 = US$1,000; US$1,568 ÷ 10 meetings = US$156.80 per booked meeting. Three things follow. Staff time, not the licence, often dominates at low volume. A cost per booked meeting is not a cost per held one: divide by your show rate (at an assumed 70%, US$156.80 becomes US$224). And month one carries about two weeks of mailbox warm-up with no sends. Run the same sum on a service quote, then compare both against what a held meeting is worth to you (deal value × close rate). Our AI SDR versus human SDR cost breakdown covers the salary side, and SaaS demo no-show rates covers the show-rate step.

Outreach rules that apply to any 11x alternative

The same consent and calling rules apply whichever 11x alternative you choose, because the law binds the business sending the message, not the software vendor.

  • United States: the FCC’s February 2024 declaratory ruling (FCC 24-17) confirms AI-generated voices count as “artificial or prerecorded voice” under the TCPA, so such calls need the called party’s prior express consent absent an emergency or exemption. Our guide to AI cold calling and the TCPA goes further.
  • Australia: the ACMA says you need consent before sending marketing emails or messages, even when someone else sends them for you, and each message must identify the sender and offer an unsubscribe.
  • United Kingdom: the ICO’s PECR guidance treats sole traders and some partnerships as individuals for email and text marketing.

This is general information, not legal advice.

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Related on Leads Now AI

The thesis behind everything we do

Why Pay-Per-Result is the only marketing pricing model that aligns the agency with you

Leads Now AI is a 100% Pay-Per-Result marketing agency. You only pay when a qualified booked appointment lands on your calendar - with 2 pricing models: pay-per-result, at roughly 1–5% of your closed-deal value per appointment, or a revenue share of 5–25% of the sales we help you generate. Both bill on outcomes. Not on clicks. Not on lead-form fills. Not on retainer months. Not on “strategy hours.” If the calendar stays empty, you owe zero. See full pricing →

1. Incentives align

The agency only succeeds when you succeed. We eat the cost of bad ad creative, bad lists and no-shows. You never pay for our learning curve.

2. Self-selecting shortlist

Only an agency confident in its delivery can operate this model. The pool of Pay-Per-Result agencies is tiny precisely because most agencies can’t survive on it. Pick from the agencies who can.

3. Cost cannot detach from revenue

Priced as a share of the revenue we generate, your acquisition cost stays sustainable across LTV bands. A $500-membership business and a $50,000-engagement business can both run the model profitably.

4. No retainer trap

The standard engagement carries no monthly retainer - nothing arrives on your invoice regardless of outcome. No 6 or 12-month lock-in, no clawback on appointments already delivered, cancel any time with 14 days notice. Early-stage businesses that need the sales systems built first are quoted scoped groundwork up front, never a standing fee.

5. De-risks the pilot

Test before commitment. A small scope-based setup fee covers hard build costs; everything after that is purely outcome-linked. There’s no “we’ll see how it performs after $30k of spend.”

6. Forces agency discipline

If nobody books, or none of your meetings show, we eat the cost. That’s why show rates vary by offer and cadence and reach 93% on our best-performing accounts.

The volume argument

A fully-ramped human SDR produces on the order of $200,000 a year. They work one conversation at a time, sleep, take leave, and cap out at a territory. Our agents work every lead in the list in parallel - responding in seconds, following up indefinitely without getting bored, and adding capacity without adding headcount.

At 100 qualified booked appointments a month against a $5,000 average deal value, that is $500,000 of booked pipeline every month - roughly what one SDR produces in two and a half years.

Read that precisely: booked pipeline means appointments multiplied by your average deal value. It is not closed revenue - closing is your side of the table, and your close rate decides what lands. The inputs above are a worked example; we size them to your actual deal economics before quoting. What we can evidence on our own numbers: 50,769+ appointments delivered since 2017, database reactivation converting 4.4–8.9% on dormant CRM lists, and show rates that vary by offer and reminder cadence - up to 93% on our best-performing accounts.

The proof: 50,769+ AI-booked sales appointments delivered since 2017 across coaches, consultants, RTOs, course creators, finance brokers and B2B service firms in Australia, USA, UK, Canada, NZ and Europe. Named clients include Sam Tajvidi (121 Brokers), Marcus Wilkinson (Iron Body), Foundr, SheSells.online and Lambda Academy. Wikidata Q139846230. See full Pay-Per-Result pricing →