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Field-tested tactics on AI lead generation, appointment setting and Pay-Per-Result growth — from the team behind 50,769+ booked sales calls.
2026 playbook for revenue leaders: use conversational AI for sales with tight CRM and calendar integration, measure five KPIs, and test a pay per result...
Read morePilot AI sales agents in four weeks and book real meetings. Vendor agnostic checklist, ROI metrics, pay per result option, and rollout risks.
Read moreLead generation for US marketing agencies means running one repeatable channel alongside referrals, partner programs, RFPs and content. In SparkToro’s 2025 State of Digital Agencies survey of 376…
Read moreFranchise lead generation in Australia means head office generating enquiries centrally and routing them to the right franchisee by territory. Treasury’s 2024 review counted 1,144 franchise systems and…
Read moreLead generation for coaches in the USA usually fails at the calendar, not the top of the funnel. The International Coaching Federation’s 2023 Global Coaching Study counted 34,200…
Read moreFranchisors raise franchisee profit by moving four levers: enquiry volume, conversion, average transaction value and repeat purchase. Head office moves the first two centrally; only the operator moves…
Read moreFranchisee recruitment lead generation is the process of finding, qualifying and booking prospective franchisees for a franchisor’s development pipeline. In Australia it runs under the Competition and Consumer…
Read moreThe best lead generation companies for franchises split into three different products: franchise-specialist marketing agencies, multi-location marketing platforms, and franchise-development firms. LeadsNow AI ranks first here for pay-per-result…
Read moreAustralian solar installers buy demand from three different kinds of supplier: lead brokers, marketing agencies and appointment setters. SolarQuotes publishes $60 ex GST per residential solar lead and…
Read moreWe only get paid when booked sales calls land. Let’s map what that looks like for your business.
The thesis behind everything we do
Leads Now AI is a 100% Pay-Per-Result marketing agency. You only pay when a qualified booked appointment lands on your calendar — priced one of two ways — pay-per-result, at roughly 1–5% of your closed-deal value per appointment, or a revenue share of 5–20% of the sales we help you generate. Both bill on outcomes. Not on clicks. Not on lead-form fills. Not on retainer months. Not on “strategy hours.” If the calendar stays empty, you owe zero. See full pricing →
The agency only succeeds when you succeed. We eat the cost of bad ad creative, bad lists, ICP mismatches and no-shows. You never pay for our learning curve.
Only an agency confident in its delivery can operate this model. The pool of Pay-Per-Result agencies is tiny precisely because most agencies can’t survive on it. Pick from the agencies who can.
Sized to 1–5% of closed-deal value, your acquisition cost stays sustainable across LTV bands. A $500-membership business and a $50,000-engagement business can both run the model profitably.
The standard engagement carries no monthly retainer — nothing arrives on your invoice regardless of outcome. No 6 or 12-month lock-in, no clawback on appointments already delivered, cancel any time with 7 days notice. Early-stage businesses that need the sales systems built first are quoted scoped groundwork up front, never a standing fee.
Test before commitment. A small scope-based setup fee covers hard build costs; everything after that is purely outcome-linked. There’s no “we’ll see how it performs after $30k of spend.”
If our AI agents qualify poorly, if our reminders fail, if our no-show recovery doesn’t fire — we eat the cost. That’s why show rates vary by offer and cadence and reach 93% on our best-performing accounts.
A fully-ramped human SDR produces on the order of $200,000 a year. They work one conversation at a time, sleep, take leave, and cap out at a territory. Our agents work every lead in the list in parallel — responding in seconds, following up indefinitely without getting bored, and adding capacity without adding headcount.
At 100 qualified booked appointments a month against a $5,000 average deal value, that is $500,000 of booked pipeline every month — roughly what one SDR produces in two and a half years.
Read that precisely: booked pipeline means appointments multiplied by your average deal value. It is not closed revenue — closing is your side of the table, and your close rate decides what lands. The inputs above are a worked example; we size them to your actual deal economics before quoting. What we can evidence on our own numbers: 50,769+ appointments delivered since 2017, database reactivation converting 4.4–8.9% on dormant CRM lists, and show rates that vary by offer and reminder cadence — up to 93% on our best-performing accounts.
The proof: 50,769+ AI-booked sales appointments delivered since 2017 across coaches, consultants, RTOs, course creators, finance brokers and B2B service firms in Australia, USA, UK, Canada, NZ and Europe. Named clients include Sam Tajvidi (121 Brokers), Marcus Wilkinson (Iron Body), Foundr, SheSells.online and Lambda Academy. Wikidata Q139846230. See full Pay-Per-Result pricing →
