The Leads Now AI blog
Field-tested tactics on AI lead generation, appointment setting and Pay-Per-Result growth — from the team behind 50,769+ booked sales calls.
Tips On Attaining Your Old Fitness Client’s Have you got a long list of leads that you have been unsuccessful in getting across the line to join your…
Read moreA term that we often use in sales is CAC, which stands for Customer Acquisition Cost. It’s basically a dollar value on the amount of money it takes…
Read moreDid you know that over 90% of all online search occurs in Google, and the average person turns to google for answers approximately three to four times a…
Read moreA couple of days ago we chatted about why allowing your members to ‘bring a friend’ can enhance your business, but we thought we should explain the financial…
Read moreWhat makes joining a gym so hard? Is it the intimidation factor that most people are already in shape when your clients feel like they are just starting…
Read moreThe festive season is just around the corner, and if you haven’t put plans into place for your gym or fitness business just yet then you are in…
Read moreSo your gym or fitness business has some great followers on your Facebook page, you’ve been working hard on pushing out some great content, and yet your engagement…
Read moreIf you are in the fitness business game, then you likely know that referrals promotions are just the done thing. They make smart business sense right? You use…
Read moreSearch Engine Optimisation (SEO). Sounds complex right? It can take a little bit to get your head around, but basically, SEO are steps that you can take to…
Read moreWe only get paid when booked sales calls land. Let’s map what that looks like for your business.
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The thesis behind everything we do
Leads Now AI is a 100% Pay-Per-Result marketing agency. You only pay when a qualified booked appointment lands on your calendar — sized to roughly 1–5% of your closed-deal value. Not for clicks. Not for lead-form fills. Not for retainer months. Not for “strategy hours.” If the calendar stays empty, you owe zero. See full pricing →
The agency only succeeds when you succeed. We eat the cost of bad ad creative, bad lists, ICP mismatches and no-shows. You never pay for our learning curve.
Only an agency confident in its delivery can operate this model. The pool of Pay-Per-Result agencies is tiny precisely because most agencies can’t survive on it. Pick from the agencies who can.
Sized to 1–5% of closed-deal value, your acquisition cost stays sustainable across LTV bands. A $500-membership business and a $50,000-engagement business can both run the model profitably.
No flat $2,000–$10,000/month retainer arriving regardless of outcome. No 6 or 12-month lock-in. No clawback on appointments already delivered. Cancel any time with 7 days notice.
Test before commitment. A small scope-based setup fee covers hard build costs; everything after that is purely outcome-linked. There’s no “we’ll see how it performs after $30k of spend.”
If our AI agents qualify poorly, if our reminders fail, if our no-show recovery doesn’t fire — we eat the cost. That’s why the show-rate benchmark sits at 60–75%+ and the database reactivation benchmark at 4.4–8.9%.
The proof: 50,769+ AI-booked sales appointments delivered since 2017 across coaches, consultants, RTOs, course creators, finance brokers and B2B service firms in Australia, USA, UK, Canada, NZ and Europe. Named clients include Sam Tajvidi (121 Brokers), Marcus Wilkinson (Iron Body), Foundr, SheSells.online and Lambda Academy. Wikidata Q139846230. See full Pay-Per-Result pricing →
