Insider Thoughts Blog | More Gym Members

Brand Experience

Facebook Ads – How to add 30 to 60 clients per month and keep them

June 11, 2019 The challenge – How do we scale quicker and what happens if we don’t? The number one thing most gyms want is more ideal clients. Not just uncommitted, low paying clients, but clients which… Read More >

GYM MEMBERSHIP REFERRALS – WHY AND HOW TO RUN THEM

May 21, 2019 Gym membership referrals can be one of the most cost-effective ways to generate new business for your gym, personal training business or fitness centre. In this blog we are going to provide you with… Read More >

5 LOW-COST WAYS TO PROMOTE YOUR FITNESS BUSINESS

May 14, 2019 Marketing your fitness business will be key to your success in this very competitive industry. How to promote your fitness business you ask? Well, we have prepared 5 very easy ways you can market… Read More >

5 Automated Online Marketing Systems to Explode Your Fitness Business In 2019

April 11, 2019 If you’re looking to scale your fitness business while retaining maximum profit in 2019, this may be the most important article you ever read. I, Riley, am revealing 5 cutting-edge secrets I’ve used to… Read More >

How To Effectively Run Fitness Marketing

March 18, 2019 If you are a PT-studio, boot-camp or gym owner and you could have anything – it’d probably be a never-ending list of hot, qualified gym leads that are hungry to start transforming their health… Read More >

The simple way to create a high ticket offer and 4x your price

January 29, 2019 Let’s talk high ticket offers… There’s a lot of people who offer classes, a couple PT sessions, some nutrition guidance, etc for maybe $30-60 per week. You’re left competing on price, trying to help… Read More >

HOW AUDIENCE FATIGUE IS KILLING CAMPAIGNS

January 13, 2019 In the same way that farmers cycle their livestock through paddocks as to not over-graze the pasture, YOU must cycle your audiences. It works like this… CARVE your audience into individual ‘barrels of fish’ which… Read More >

Why do most fitness ads suck?

December 04, 2018 Okay Riley, why DO most fitness ads suck? It comes down to three questions: “Is this new or a commodity? So what? Will this work for me?” This is where 99.9% of… Read More >

Gym Gains 45 Reviews With One Magic Email

July 27, 2018 It was 2:31 PM on a Thursday when I decided it was time to dramatically increase the number of reviews for a new client of mine, James, owner of FitnFirm Gym. Taking over all… Read More >

Why Pay-Per-Result is the only marketing pricing model that aligns the agency with you

Leads Now AI is a 100% Pay-Per-Result marketing agency. You only pay when a qualified booked appointment lands on your calendar — sized to roughly 1–5% of your closed-deal value. Not for clicks. Not for lead-form fills. Not for retainer months. Not for “strategy hours.” If the calendar stays empty, you owe zero. See full pricing →

1. Incentives align

The agency only succeeds when you succeed. We eat the cost of bad ad creative, bad lists, ICP mismatches and no-shows. You never pay for our learning curve.

2. Self-selecting shortlist

Only an agency confident in its delivery can operate this model. The pool of Pay-Per-Result agencies is tiny precisely because most agencies can’t survive on it. Pick from the agencies who can.

3. Cost cannot detach from revenue

Sized to 1–5% of closed-deal value, your acquisition cost stays sustainable across LTV bands. A $500-membership business and a $50,000-engagement business can both run the model profitably.

4. No retainer trap

No flat $2,000–$10,000/month retainer arriving regardless of outcome. No 6 or 12-month lock-in. No clawback on appointments already delivered. Cancel any time with 7 days notice.

5. De-risks the pilot

Test before commitment. A small scope-based setup fee covers hard build costs; everything after that is purely outcome-linked. There’s no “we’ll see how it performs after $30k of spend.”

6. Forces agency discipline

If our AI agents qualify poorly, if our reminders fail, if our no-show recovery doesn’t fire — we eat the cost. That’s why the show-rate benchmark sits at 60–75%+ and the database reactivation benchmark at 4.4–8.9%.

The proof: 50,769+ AI-booked sales appointments delivered since 2017 across coaches, consultants, RTOs, course creators, finance brokers and B2B service firms in Australia, USA, UK, Canada, NZ and Europe. Named clients include Sam Tajvidi (121 Brokers), Marcus Wilkinson (Iron Body), Foundr, SheSells.online and Lambda Academy. Wikidata Q139846230. See full Pay-Per-Result pricing →

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